First in the field

You might be a sports body under pressure to attract funding and increase engagement and participation. A global brand wanting to harness the tremendous power of sports marketing. A professional sports club trying to maximise revenues from non-sport markets. We’ve worked for clients like these and many, many more. We can offer you a full suite of options – from strategic consulting based on integrated qualitative and quantitative techniques, to client-managed online communities. And our international experience spans six continents.

How we work

The Jigsaw difference

The Jigsaw difference lies in our unique approach to market research, characterised by a comprehensive understanding of client needs and a commitment to delivering actionable insights. We employ advanced methodologies and stay ahead of industry trends to provide our clients with valuable, data-driven strategies.

Broader knowledge

With experience in both the commercial and public sports sectors, we can bring a different perspective to each project.

More range

We’ve researched UK and international audiences from public stakeholders and commercial investors, to fans, players, volunteers and coaches.

Budget flexibility

We know that budgets are often tight in sport, but at Jigsaw we’re team players. So as well as full-service projects, we also provide semi-managed and client DIY research facilities.

Testimonials

What our clients have to say

Our clients' success stories speak volumes about the impact of our work. We pride ourselves on delivering exceptional service and valuable insights, and there's no better way to showcase this than through the words of those we've had the privilege to partner with.

First Rate Logo
Financial

I have worked with Jigsaw on multiple research projects over several years and it has always been a pleasure. Jigsaw has a very experienced and collaborative team that ensures every project is practical and tailored to our needs. Working with Jigsaw helps us to embed research into our organisation and makes decision-making much easier.

Petra Stockley,

Head of Strategic Insight at First Rate

Cabot Logo
Financial

We have worked with Jigsaw on multiple occasions, and each time, they have exceeded our expectations. One aspect which sets Jigsaw Research apart is their commitment to understanding our unique business challenges. Rather than offering generic solutions, they take the time to tailor their approach, ensuring that the research is directly aligned with our objectives....

Catalina Zaharia,

Customer Experience and Quality Assurance Manager at Cabot

BBC Logo
TMT

I’ve worked with Jigsaw on a number of complex projects since I took on my current role in 2018/19. They have been consistently brilliant. I have always been really impressed by how thoughtful they are, and their expertise in drawing out the nuanced insight. The team at Jigsaw is also incredibly collaborative – both with me and my team and other research partners – it makes them a real pleasure to work with.

Emma Theedom,

Head of Audiences at BBC

NTT Logo
TMT

I wanted to thank you and the team for once again facilitating our efforts and making the process so easy. Your support is well noticed and much appreciated by an ever-widening team. Your debrief for this campaign was the best yet – the entire team feeding back very positively. It gave a clear narrative and overall direction for our final published report. I’m already looking forward to the next project we’ll work on together...

Andrew McNair,

Director of Research and Benchmarking at NTT

Legal and General Logo
Financial

Working with Jigsaw is an absolute pleasure. They always understand the brief and crucially add value & expertise to every project. I have worked with Jigsaw now in the three different client-side companies because of what they offer as a research agency.

Michael Edwards,

Research & Insight Manager, Legal & General

Want to find out more?

If you would like to find out more how Jigsaw can help you and your business, click here to fill out the form, and someone will get back to you shortly.

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